360° Coverage : Facebook Gifts Now Offers iTunes Gift Card Sending

Facebook Gifts Now Offers iTunes Gift Card Sending

Apple iTunes gets even more virality

Nov 27 2012, 1:00am CST | by

Facebook Gifts Now Offers iTunes Gift Card Sending
Photo Credit: Getty Images

Facebook has just struck a new partnership with Apple to allow users to send digital iTunes gift cards to their myriad social networking friends.

Apple's iTunes platform has been added as a new choice for Facebook's emerging "Facebook Gifts" platform. The social service allows users to send digital presents to their family and friends, all without ever leaving the comfort of the Facebook interface.

The new addition of iTunes means it is now possible to send over a code for anywhere betwen $10 and $50 to friends, redeemable on the iTunes Store.

Other vendors that are available on Facebook Gifts are Hulu Plus, Pandora, and Rdio. The platform also recently gained new retail partners including Brookstone, Random House, Dean & Deluca, and BabyGab.

Among the various online commerce platform, "social commerce" is the one area that has actually seen a decline over last year. Online shopping is on the rise, mobile shopping is reaching record levels, but financial transactions initiated through social networks is actually on the decline.

So Apple's addition to Facebook Gifts probably won't generate any sort of hugely significant increase to either company's bottom line, but nevertheless, Apple will look like it is more connected to the average Internet user than every before.

The inclusion of iTunes to Facebook Gifts is effective immediately.

Via PC Mag

 
 
 

<a href="/latest_stories/all/all/6" rel="author">Mark Raby</a>
With more than 10 years as a professional writer, Mark Raby has an undeniable pulse on the latest trends. From the quiet rumors to the breaking news of the day, his eagle eye is always focused on the newest scoop and figuring out how and why the big newsmakers are noteworthy and relevant. He is based in New York City.

 

blog comments powered by Disqus

Latest stories

More Components of the Upcoming iPhone 6S being Leaked
More Components of the Upcoming iPhone 6S being Leaked
The new images reveal a number of alleged iPhone 6S components, including lock key, power button and camera rings.
 
 
Apple Music Subscribers Rumored at 10 Million
Apple Music Subscribers Rumored at 10 Million
A new report citing insider sources say that 10 million users have subscribed to Apple Music streaming service.
 
 
Why Did Apple Not Invent a Magsafe Lightning Port?
Why Did Apple Not Invent a Magsafe Lightning Port?
A wildly successful Kickstarter project brings MagSafe to the Lightning Port cable for just $9.
 
 
Apple Music is Coming up on One Month Anniversary
Apple Music is Coming up on One Month Anniversary
Reports says service has 10 million subscribers