Nov 19 2012, 3:00am CST | by Mark Raby
Google's attempt to bring its mapping platform back to the forefront of conversation for Apple's iOS platform is almost ready to be unveiled. The official Google Maps ap for iOS 6 is in the final stages as developers work on just ironing out the final few kinks and tweaks.
Of course, Apple scrapped Google Maps from the latest version of its mobile operating system because it wanted to force users into utilizing its brand spanking new maps platform. This caused some controversy, but of course it’s Apple so few people were actually surprised.
Even without an official Google Maps app, though, iPhone and iPad owners can still browse the Web at their leisure. So it comes as no coincidence that Google has now updated its mobile website version of Google Maps.
The biggest enhancement is that this site now adds what is arguably the most impressive part of the search giant’s map initiative — Street View.
This is one thing that Apple simply cannot compete with when it comes to its map app alternative. That is, until Apple decides to start driving a camera-equipped car all around the world.
In fact, Apple is only continuing to make enemies, with its poor map app rollout leading to CEO Tim Cook to publicly apologize. He even said that users should turn to alternatives until the company gets its act together.
So it’s a perfect time for Google to swoop in and prove that it can be more reliable than Apple.
With more than 10 years as a professional writer, Mark Raby has an undeniable pulse on the latest trends. From the quiet rumors to the breaking news of the day, his eagle eye is always focused on the newest scoop and figuring out how and why the big newsmakers are noteworthy and relevant. He is based in New York City.
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