Apple Rumored To Be In Talks With Beats

Rumors say the company is willing to pay $3.2 billion

May 8 2014, 10:50pm CDT | by

Apple Rumored To Be In Talks With Beats
Photo Credit: Getty Images

According to recent reports, the New York Times is now stating that Apple is working to acquire Beats Electronics for a total of $3.2 billion. If this happens, it will be the largest deal they have made and it will make sure that iPhones have only the highest quality headphones.

The company was originally formed by Dr Dre and Jimmy Iovine, working hard to make it a company that changed the way that people view headphones. Beats by Dre are some of the most popular high end headphones that have ever been on the market, for example. In recent years, however, they have also introduced their own streaming music service, putting them in direct competition with the newly updated iTunes Radio.

In purchasing Beats, Apple will be making sure their headphones are top notch, in addition to getting rid of some of the competition that they face in terms of other streaming services. Eliminating competition has been Appleā€™s MO for a while now, as they work to stop any competing company, much like they are currently doing with the Samsung trials over the Android Operating system, which they say infringes on several of their patents.

They typically have saved acquisitions for suppliers in the past, but this will be the first time Apple is purchasing a brand with a reputation that has already been established.

Source: NYTimes

 
 
 

<a href="/latest_stories/all/all/25" rel="author">Bijon Kumar Pramanik</a>
Bijon Kumar Pramanik is an experienced technology writer working since years in the consumer electronics field.

 

blog comments powered by Disqus

Latest stories

Apple TV 4 Supporting 3 More Apps For Universal Search Functionality
Apple TV 4 Supporting 3 More Apps For Universal Search Functionality
The Apple TV 4 has managed to prove its worth as a world- class set- top box within no time.There are a number of features which have succeeded to capture the attention of the audience, with Universal Search being the...
 
 
Apple iPhone 5SE To Have Bright Pink Color Option
Apple iPhone 5SE To Have Bright Pink Color Option
4-inch iPhone 5SE is expected to launch soon. More and more rumors regarding the specifications and features of the device are fast emerging. It is expected that Apple will unveil the device on its 15th March event....
 
 
Apple iPhone 5SE To Have Bright Pink Color Option
Apple iPhone 5SE To Have Bright Pink Color Option
4-inch iPhone 5SE is expected to launch soon. More and more rumors regarding the specifications and features of the device are fast emerging. It is expected that Apple will unveil the device on its 15th March event....
 
 
iPhone 7 To Feature A New Flash Camera Unit
iPhone 7 To Feature A New Flash Camera Unit
Apple iPhone 7 has been expected to make an entry in late 2016. The expected month is September, which is the usual month of Apple flagship launch.However, the late launch never bothers the people who spread rumors....