360° Coverage : Apple Rumored To Be In Talks With Beats

Apple Rumored To Be In Talks With Beats

Rumors say the company is willing to pay $3.2 billion

May 8 2014, 10:50pm CDT | by

Apple Rumored To Be In Talks With Beats
Photo Credit: Getty Images

According to recent reports, the New York Times is now stating that Apple is working to acquire Beats Electronics for a total of $3.2 billion. If this happens, it will be the largest deal they have made and it will make sure that iPhones have only the highest quality headphones.

The company was originally formed by Dr Dre and Jimmy Iovine, working hard to make it a company that changed the way that people view headphones. Beats by Dre are some of the most popular high end headphones that have ever been on the market, for example. In recent years, however, they have also introduced their own streaming music service, putting them in direct competition with the newly updated iTunes Radio.

In purchasing Beats, Apple will be making sure their headphones are top notch, in addition to getting rid of some of the competition that they face in terms of other streaming services. Eliminating competition has been Apple’s MO for a while now, as they work to stop any competing company, much like they are currently doing with the Samsung trials over the Android Operating system, which they say infringes on several of their patents.

They typically have saved acquisitions for suppliers in the past, but this will be the first time Apple is purchasing a brand with a reputation that has already been established.

Source: NYTimes

 
 
 

<a href="/latest_stories/all/all/25" rel="author">Bijon Kumar Pramanik</a>
Bijon Kumar Pramanik is an experienced technology writer working since years in the consumer electronics field.

 

blog comments powered by Disqus

Latest stories

iPod Touch
Next Generation iPod Touch Reportedly Featuring Touch ID Fingerprint Scanner
The 6th Generation iPod Touch will be the first ever iPod to include the Touch ID fingerprint scanner.
 
 
iPhone 5C shot with shotgun
iPhone 5C Saves the Life of a British Man from the Shotgun!
A British man gets his life spared after the iPhone 5C took most of the brunt during a close range shooting.
 
 
Analyst Believes that Apple Watch Sales have Stagnated Tremendously
Analyst Believes that Apple Watch Sales have Stagnated Tremendously
Says that smartwatch sales started off hot but have ‘whimpered’ of late
 
 
Apple Wants Local Broadcasting Added to Subscription TV Service
Apple Wants Local Broadcasting Added to Subscription TV Service
Analysts say getting those rights are reason for delays