Sep 23 2013, 5:45pm CDT | by Bijon Kumar Pramanik
Apple was worried about how their first week of sales for the iPhone 5c and 5s would turn out. Their fears were justified. Over opening weekend, it has been estimated by Citi Research that 4.5 million iPhone 5c and 3.2 million iPhone 5s units will be sold. While these numbers might sound great to some, it demonstrates that more customers opted for the cheaper model.
Christmas shopping season is expected to do not much more than open the gap even further. Shoppers in Western Europe and North America are expected to head for the more ‘sensible’ options for gifts. The strong leaning towards the lower priced option has experts concerned because the price difference is quite slim, at only $100. If an even more affordable iPhone had been released, the number of sales for it would have easily been hundreds of times more than for the 5s.
Apple is having trouble finding ways to make their pricier iPhone more compelling to budgeting shoppers. The extras, such as the fingerprint sensor and A7 chip might have been the subject of many reviews, but that simply did very little to influence the American market.
Industry sources in India are reporting that the iPhone 5c might hit the market at the high price of 30,000 rupees. This nosebleed price mirrors what happened during the launch of the Samsung Galaxy Mega. Compared to its price, budget smartphones in India cost about 70 percent less, such as the Nokia Lumina 520.
Some critics are saying that such market blunders by Apple would not happen if Steve Jobs was still around, although some of the blunders he made were also notably big. On Wall Street, share price for Apple dove 10 percent after the iPhone 5c was announced.
Bijon Kumar Pramanik
Bijon Kumar Pramanik is an experienced technology writer working since years in the consumer electronics field.
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