360° Coverage : John Sculley Talks about Firing Steve Jobs in 85

John Sculley Talks about Firing Steve Jobs in 85

Fallout started over Macintosh office and 85

Sep 9 2013, 2:22pm CDT | by

John Sculley Talks about Firing Steve Jobs in 85

Back in 1985 Steve Jobs was fired from Apple by former CEO John Sculley. That move was one of the most infamous in all of technology and Sculley recently offered some insight on what went on that led to Jobs' firing. Sculley shed light on the subject last week at a conference in Bali.

Sculley spent 8 min. going over what exactly happened that led to Jobs being let go reports CNET . According to Sculley with the big reasons why the two didn't get along was Macintosh Office it was introduced in 1985. Sculley said:

"Steve went into a deep depression," Sculley said. As a result, "Steve came to me and he said, 'I want to drop the price of the Macintosh and I want to move the advertising, shift a large portion of it away from the Apple 2 over to the Mac."

"I said, 'Steve, it's not going to make any difference. The reason the Mac is not selling has nothing to do with the price or with the advertising. If you do that, we risk throwing the company into a loss.' And he just totally disagreed with me."

"And so I said, "Well, I'm gonna go to the board. And he said, 'I don't believe you'll do it. And I said: Watch me."

Sculley also noted Jobson previously overseen a number of product failures including the Lisa and Apple 3. Revenue from Apple 2 computers was also on the decline according to Sculley.

"What would have happened if we hadn't have had that showdown?...I did not have the breadth of experience at that time to really appreciate just how different leadership is when you are shaping an industry," Sculley said, "as Bill Gates did or Steve Jobs did, versus when you're a competitor in an industry, in a public company, where you don't make mistakes because if you lose, you're out."


<a href="/latest_stories/all/all/3" rel="author">Shane McGlaun</a>
Shane is a self described car aficionado. He loves muscle cars, but also knows how green cars work. He has years of experience in testing cars and writes about cars with deeply felt emotions.


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