iWatch Set for Late 2014, Will Require Further Company Acquisitions

This is the Surface Studio


The long-rumored Apple iWatch is a discussion that is all too common nowadays. We’ve seen concepts of what the iWatch design could be, heard about Apple iWatch trademark patents, and have had insights from the Wall Street Journal about Apple’s manpower that is currently working on the project. All of this leads us to believe that the iWatch will be here, all too soon. 


At this point, however, one must start to think about how Apple will accomplish its task. The company has never made an iWatch before; Apple only knows how to make iPhones and iPads, and Cupertino has needed the services of other companies such as LG Electronics, Samsung Electronics, TSMC, UMC, Sharp, Foxconn, and Pegatron, to name a few. 


Apple hired a former Samsung Electronics OLED expert not too long ago, a sign that many believed would lead to the creation of an iWatch that would sport an OLED display. With all the rumors adding up, it is safe to say that the iWatch is more genuine than artificial. 


If Apple relies on the services of other companies to produce its displays and Gorilla Glass (Corning), what would be different with an entirely new product? We know that Apple has over 100 designers working on the iWatch, so it is likely that the design is not yet set in stone (although, when it comes to smart watches, how many possible designs are there?). Thus, the iWatch will require the same energy level, if not more, than Apple will need to produce the Retina iPad Mini. 


A new report from MacRumors suggests that Apple is “aggressively hiring” individuals and companies on the iWatch project, but that manpower demand, design, and the ideas to create it will take until late 2014 before the iWatch becomes a consumer iProduct. 


This means that, contrary to information that has surfaced in the last few weeks, there will not be an iWatch to anticipate this Fall. Similar to its acquisitions of AuthenTec and Siri, Apple will have to acquire other companies and bring them in-house in order to mass-produce the Apple smart watch. 


This is not a bad thing; in fact, it is wise to take the necessary time and make a product right. Apple has been cautious in the past with technologies such as 4G LTE – one that Apple did not implement into its iPhones until last Fall, when it announced the iPhone 5.


Apple did not implement Siri until it had owned the company (whose name, “Siri,” was given to the voice command assistant) for nearly one year. As for the company AuthenTec, many believe that this September (2013) marks nearly one year since Apple acquired it back in August 2012. 


In contrast, Samsung Electronics is the type that will bake new software into its Galaxy S collection, whether the software is buggy or not. Samsung’s new Galaxy S4, for example, comes with two features known as Smart Pause and Smart Scroll. 


While Smart Pause stops the video when you look away and resumes playback after your eyes appear on-screen once more, Smart Scroll tracks your eye movements and maneuvers the page downward as you read, removing the need to do it yourself. 


These are two cool-sounding features, but most tech analysts criticize the GS4 by saying that they do not work properly all the time. In other words, they still have some “kinks” that have not yet been untangled. 


So, Apple will produce an iWatch in time. For those who are anxious to see it, know that I understand your excitement. At the same time, however, Apple is a company with a name that stands for quality. 


Give Apple time to produce the product, and make sure that the plan will work. Trust me: while many consumers are impatient and do not like to wait for the next best thing, they are often the first ones to complain if something comes out defective. We want a quality product, but quality takes time. 


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