360° Coverage : Apple Takes Top Rank In "Cooler" Survey

11 Updates
Apple Takes Top Rank In "Cooler" Survey

Apple Takes Top Rank In "Cooler" Survey

Feb 22 2013, 7:55am CST | by

Microsoft not far behind, though

Despite the company's recent stock price problems, there is still one word that people use synonymously with Apple: "cool." According to a recent Reuters/Ipsos poll, 60% of adults aged 18 to 29...

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1 year ago

Apple Takes Top Rank In "Cooler" Survey

Feb 22 2013, 7:55am CST | by

Microsoft not far behind, though

Despite the company's recent stock price problems, there is still one word that people use synonymously with Apple: "cool." According to a recent Reuters/Ipsos poll, 60% of adults aged 18 to 29 think that Apple is cooler now than it was a year ago.

That's pretty impressive, considering Apple was already regarded as just about the coolest tech company in the industry. In addition, it shows that Apple's image hasn't really been damaged too badly since the death of Steve Jobs. Sales might be another thing, but people still look to the company as a beacon of the latest tech must-haves (its only problem might be that too many people now have its gadgets).

Apple is starting to get some competition in the world of "cool," though. In the same poll, an impressive 50% of respondents felt that Microsoft is now cooler than it was last year.

The software giant has taken a very aggressive approach to appeal to the hip young tech crowd. It revamped its logo for the first time in years, it has opened its very first retail stores, and it actually entered the tablet fray with its own first-party manufactured device, Surface.

In fact, that's higher than both Twitter and Facebook. Only 42% of young adults think Facebook is cooler than it was a year ago, and only 47% feel that way about Twitter.

If you think about it, both social networks haven't done much to keep their momentum going; they have been staying at the status quo. Nothing wrong with that, but it means that people aren't seeing an increasing value with either platform.

 
Update
11

13 hours ago

Apple CEO Tim Cook: Drop in iPad Sales Just a 'Speed Bump'

Aug 26 2014 2:54pm CDT | Source: Mac Rumors

Just before news of Apple's upcoming 12.9-inch iPad Pro was reported by Bloomberg, Re/Code's Walt Mossberg shared a snippet of an interview with Apple CEO Tim Cook commenting on the recent state of the tablet market, which has been on the decline. According to Cook, the dip in iPad sales over the past two quarters is just a "speed bump" for Apple.In a brief interview about tablets I had this week with Apple CEO ...
Source: Mac Rumors   Full article at: Mac Rumors
 

 
Update
10

15 hours ago

Beats Music Launches Promotional iTunes Festival Contest

Aug 26 2014 12:52pm CDT | Source: Mac Rumors

In an attempt to garner new users from parent company Apple, Beats Music has launched a contest to coincide with the upcoming London iTunes Festival. Beats Music's #GoWithMe contest is offering 25 Beats Music users in the United States a chance to win two tickets to see one of several musical acts during the festival, with the prize package including airfare to London and hotel accommodation. Users do not need to pay for Beats Music to enter the contest, but a Beats Music account ...
Source: Mac Rumors   Full article at: Mac Rumors
 

 
Update
9

15 hours ago

Instagram introduces Hyperlapse, a time lapse video app for iOS devices

Aug 26 2014 12:46pm CDT | Source: App Advice

Instagram has just introduced a new app for iOS devices, Hyperlapse, that focuses on capturing and sharing time lapse videos.Users dont need to be still while recording a video. Instagram explains more about the apps stabilization technology in a blog post:Traditionally, time lapse videos depend on holding your phone or camera still while you film. Hyperlapse from Instagram features built-in stabilization technology that lets you create moving, hand ...
Source: App Advice  Full article at: App Advice
 

 
Update
8

16 hours ago

New ‘Hyperlapse’ App From Instagram

Aug 26 2014 11:45am CDT | Source: Daring Fireball

Very cool new video time-lapse/stabilization app for iOS from Instagram. I’d never heard of “hyperlapse” until that research paper from Microsoft a few weeks ago. But while Microsoft was publishing research, Instagram was building an app that will soon be in the hands of hundreds of thousands of people. From the profile by Cliff Kuang for Wired: By 2013, Dimson was at Instagram. That put him back in touch with Al ...
Source: Daring Fireball   Full article at: Daring Fireball
 

 
Update
7

18 hours ago

Google Completes Productivity Suite with Slides, Updates Docs and Sheets with New Features

Aug 26 2014 10:09am CDT | Source: Pad Gadget

Google offers a fairly robust document-editing program that is free to anyone with a Gmail account, which is practically everyone these days. The company has already launched two productivity apps for iOS, Docs, which is like Word or Pages, and Sheets, which is like Excel or Numbers. Today, Google has rounded out its line of productivity apps with the new Slides app, which is similar to PowerPoint or Keynote. Additionally, G ...
Source: Pad Gadget   Full article at: Pad Gadget
 

 
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6

18 hours ago

L.A. Unified School District Suspends $1 Billion iPad Contract with Apple

Aug 26 2014 10:06am CDT | Source: Mac Rumors

Los Angeles school district superintendent John Deasy halted the district's iPad contract with Apple in mid-rollout, reports the LA Times. The $1-billion multi-year contract would supply LAUSD students with iPads that were pre-loaded with curriculum from Pearson. The contract was administered in phases with an initial $30-million investment to equip a pilot group of students with iPads. Additional payments totaling almost $1 billion would expand the proj ...
Source: Mac Rumors   Full article at: Mac Rumors
 

 
Update
4

18 hours ago

Review: Parallels Desktop 10 brings even tighter OS X/Windows integration, overall performance improvements

Aug 26 2014 9:33am CDT | Source: 9to5Mac

Parallels Desktop has long been one of the go-to applications for using your Mac to virtualize a wide variety of operating systems, and many considered its previous version 9 as more than sufficient for getting this job done. While the software shining point has always been its ability to run Windows truly parallel to the standard Mac OS X desktop, this version of Parallels Desktop 10 for Mac takes multiple str ...
Source: 9to5Mac   Full article at: 9to5Mac
 

 
Update
3

18 hours ago

Premium Channel 'Showtime Anytime' Comes to Apple TV

Aug 26 2014 9:16am CDT | Source: Mac Rumors

In addition to the return of the iTunes Festival channel for Apple TV today ahead of September's concert series in London, Apple has also added a new Showtime Anytime channel to its set-top box. The Apple TV channel is a companion to the Showtime premium cable network and offers limited free content to all users. Most content, which includes live and on-demand shows and events, is limited to customers who subscribe to the network through a participating cable provider. R ...
Source: Mac Rumors   Full article at: Mac Rumors
 

 
Update
2

20 hours ago

L.A. Unified School District suspends Apple iPad contract

Aug 26 2014 7:56am CDT | Source: Mac Daily News

google_ad_client = "ca-pub-9654279268749293"; /* Article Body, 336x280, Above the fold */ google_ad_slot = "0670981169"; google_ad_width = 336; google_ad_height = 280; //--> “L.A. schools Supt. John Deasy suspended future use of a contract with Apple on Monday that was to provide iPads to all students in the nation’s second-largest school system amid mounting scrutiny of the $1-billion-plus effort,” Howard Blume reports for The Los Angeles Times. “The suspens ...
Source: Mac Daily News   Full article at: Mac Daily News
 

 
Update
1

1 day ago

Microsoft updates OneDrive with multiple file sharing, new Photos view and more

Aug 26 2014 12:02am CDT | Source: App Advice

Microsoft has just updated the official iOS app of its OneDrive (formerly SkyDrive) cloud storage service with several enhancements. These enhancements include the ability to select multiple files to be shared together. And speaking of sharing, the new version of OneDrive also features an updated Shared view. Furthermore, the updated app includes a new Photos view that showcases all of the photos in your OneDrive account. To see only your screenshots ...
Source: App Advice  Full article at: App Advice
 

 

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<a href="/latest_stories/all/all/6" rel="author">Mark Raby</a>
With more than 10 years as a professional writer, Mark Raby has an undeniable pulse on the latest trends. From the quiet rumors to the breaking news of the day, his eagle eye is always focused on the newest scoop and figuring out how and why the big newsmakers are noteworthy and relevant. He is based in New York City.

 

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