360° Coverage : Apple Takes Top Rank In "Cooler" Survey

11 Updates
Apple Takes Top Rank In "Cooler" Survey

Apple Takes Top Rank In "Cooler" Survey

Feb 22 2013, 7:55am CST | by

Microsoft not far behind, though

Despite the company's recent stock price problems, there is still one word that people use synonymously with Apple: "cool." According to a recent Reuters/Ipsos poll, 60% of adults aged 18 to 29...

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1 year ago

Apple Takes Top Rank In "Cooler" Survey

Feb 22 2013, 7:55am CST | by

Microsoft not far behind, though

Despite the company's recent stock price problems, there is still one word that people use synonymously with Apple: "cool." According to a recent Reuters/Ipsos poll, 60% of adults aged 18 to 29 think that Apple is cooler now than it was a year ago.

That's pretty impressive, considering Apple was already regarded as just about the coolest tech company in the industry. In addition, it shows that Apple's image hasn't really been damaged too badly since the death of Steve Jobs. Sales might be another thing, but people still look to the company as a beacon of the latest tech must-haves (its only problem might be that too many people now have its gadgets).

Apple is starting to get some competition in the world of "cool," though. In the same poll, an impressive 50% of respondents felt that Microsoft is now cooler than it was last year.

The software giant has taken a very aggressive approach to appeal to the hip young tech crowd. It revamped its logo for the first time in years, it has opened its very first retail stores, and it actually entered the tablet fray with its own first-party manufactured device, Surface.

In fact, that's higher than both Twitter and Facebook. Only 42% of young adults think Facebook is cooler than it was a year ago, and only 47% feel that way about Twitter.

If you think about it, both social networks haven't done much to keep their momentum going; they have been staying at the status quo. Nothing wrong with that, but it means that people aren't seeing an increasing value with either platform.

 
Update
11

27 minutes ago

iPad, Kindle Fire make gains in North American web traffic

Jul 22 2014 1:53pm CDT | Source: MacNN

Samsung Celebrates Milk Music And ADD52
Since April, the shares of North American tablet web traffic from iPads and Kindle Fires has increased by 0.8 and 1.2 points, respectively, according to new data compiled by Chitika Insights. The figures put the iPad at 78 percent of traffic, and the Kindle Fire at 7.3 percent, the latter displacing Samsung tablets (down to 6.3 percent). Google and Microsoft -- also generally considered p ...
Source: MacNN   Full article at: MacNN
 

 
Update
10

4 hours ago

On repeat

Jul 22 2014 9:30am CDT | Source: Mac World

Alabama Spring Game
When evidence crops up that runs counter to your assertions, what do you do? Reevaluate your position and think maybe, just maybe, you were coming at it out of emotion rather than based on the evidence?Haha. You are so adorably naïve.No! Of course the thing to do is to double down!Computerworld’s Preston Gralla, you may recall, wrote a piece after this year’s WWDC in which he said one of the indicators t ...
Source: Mac World   Full article at: Mac World
 

 
Update
9

8 hours ago

Cannonball email app updated with universal support for iPhone plus new features

Jul 22 2014 5:43am CDT | Source: App Advice

Yahoo's Headquarters In Sunnyvale, California
A long-awaited universal version has just been launched for the highly rated email app Cannonball.Released for iPad and iPad mini in October last year, Cannonball has indeed just been updated with universal support for iPhone and iPod touch. Check out the promo video for the app's new iPhone edition:If you can’t see the video embedded above, please click here.In addition, for both its original iPad and new iPhone editions, the app has been enhanced with several significant new features.But ...
Source: App Advice  Full article at: App Advice
 

 
Update
8

13 hours ago

India market: Mobile platform providers to ramp up market share by tying up with local smartphone vendors

Jul 22 2014 12:43am CDT | Source: Digitimes

Microsoft CEO Satya Nadella Addresses Microsoft Worldwide Partner Conference
Mobile platform providers Microsoft, Google and Mozilla have geared up efforts to expand their market shares in India by cooperating with local hands ...
Source: Digitimes  Full article at: Digitimes
 

 
Update
7

1 day ago

Why the Macintosh was left out of Apple and IBM’s landmark agreement

Jul 21 2014 1:26pm CDT | Source: Mac Daily News

CEO Tim Cook Visits Beijing
google_ad_client = "ca-pub-9654279268749293"; /* Article Body, 336x280, Above the fold */ google_ad_slot = "0670981169"; google_ad_width = 336; google_ad_height = 280; //--> In their recently announced enterprise partnership with IBM, “Apple focusing solely on iOS makes perfect sense for a number of reasons.,” Yoni Heisler writes for TUAW. “From a broad perspective, the real opportunities for growth lie in mobile, not desktop, c ...
Source: Mac Daily News   Full article at: Mac Daily News
 

 
Update
6

1 day ago

Transferring Outlook-for-Mac email to Apple's Mail

Jul 21 2014 8:00am CDT | Source: Mac World

"Tammy" Apple Pie Truck
Reader Dan Hawes is considering a move to Mail. He writes: In the August 2014 issue of Macworld you describe a process for moving a Windows Outlook database into a Mac and then into Apple Mail. I’ve been a Microsoft Office for Mac user for a long time but I keep reading about the terrific things that Apple Mail can do, and I’d therefore really like to export my Outlook data and import it into Mail. The ...
Source: Mac World   Full article at: Mac World
 

 
Update
4

1 day ago

Editorial: Google, Microsoft claiming Apple's crown, albeit from 1994

Jul 20 2014 9:46pm CDT | Source: Apple Insider

Google Hosts Its Annual I/O Developers Conference
Google and Microsoft have virtually achieved their goal of becoming Apple, albeit twenty years behind today's Apple. Which is sort of a ...
Source: Apple Insider  Full article at: Apple Insider
 

 
Update
3

2 days ago

Acompli email app updated with support for Yahoo and Microsoft OneDrive

Jul 19 2014 11:23pm CDT | Source: App Advice

Microsoft CEO Satya Nadella Addresses Microsoft Worldwide Partner Conference
Just a week after its last major update, here comes another one for the all-in-one email, calendar, file and contact management app Acompli.First off, the latest update to Acompli adds support for mail and calendar accounts on Yahoo. That’s in addition to the app’s support for Gmail (including Google Apps), iCloud, Hotmail, Microsoft Exchange, Office 365, Outlook.com, MSN, and Live.In addition, the update brings support for OneDrive, enabling you to attach files straight from your account on Mi ...
Source: App Advice  Full article at: App Advice
 

 
Update
2

3 days ago

ICYMI: Why Apple and IBM make not-so-strange bedfellows

Jul 19 2014 9:00am CDT | Source: GigaOm: Apple

'Lumiere 2013, Grand Lyon Film Festival' : Closing Ceremony
Most people understand why IBM wants to pal around with Apple and support all those iPads and iPhones flowing into the enterprise. But the deal also would have also given Steve Jobs era Apple a chance to claim victory over a long-time nemesis. And it gives us a chance to run this not-at-all-posed photograph of Ginni Rometty and Tim Cook again. IBM CEO Ginni Rometty and Apple CEO Tim Cook taking a casual stroll. Check out th ...
Source: GigaOm: Apple   Full article at: GigaOm: Apple
 

 
Update
1

4 days ago

Nobody wants a small Windows tablet, world’s biggest PC maker claims

Jul 18 2014 12:34pm CDT | Source: Cult of Mac

Microsoft CEO Satya Nadella Addresses Microsoft Worldwide Partner Conference
Microsoft’s hopes of slowly taking over the U.S. tablet market just took another hit as Lenovo, the world’s largest PC maker, has decided there’s pretty much no demand for any Windows tablets under 10-inches. Lenovo told PC World that they’re…Read more ...
Source: Cult of Mac   Full article at: Cult of Mac
 

 

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<a href="/latest_stories/all/all/6" rel="author">Mark Raby</a>
With more than 10 years as a professional writer, Mark Raby has an undeniable pulse on the latest trends. From the quiet rumors to the breaking news of the day, his eagle eye is always focused on the newest scoop and figuring out how and why the big newsmakers are noteworthy and relevant. He is based in New York City.

 

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