Feb 11 2013, 5:32am CST | by Luigi Lugmayr
Beijing, Feb 11 — Rather than visiting families and friends and passing on good wishes in person on the first day of the lunar New Year, the Chinese have grown used to sending greetings from their mobile phones.
The Beijing branch of China Mobile, the country's biggest telecom operator, said that in the capital city alone, a total of 831 million text messages were sent on the eve of this year's Spring Festival, up 4.27 percent from a year ago. China Unicom Beijing also recorded a peak volume of 8,000 text messages per second around 7:45 p.m. that night, according to Sunday's edition of the Beijing Evening News.
A January report from the Ministry of Industry and Information Technology (MIIT) said the Chinese sent 897 billion SMS messages in 2012, up only 2.1 percent year on year, whereas the number of mobile users gained about 11 percent to 1.1 billion.
At the same time, the country now has 564 million netizens, about 75 percent of whom can access the Internet from their cell phones, according to the MIIT report.
For many netizens and mobile users, staying online tweeting about the Spring Festival Gala Show run by China's state television is a "ritual" as important as watching the program itself.
"I brought my computer to the living room," netizen "robin_taoran" said on Sina Weibo, a Chinese Twitter-like service, on lunar New Year's eve. "Watching the show on TV while tweeting on Weibo is a must, just like Chinese steamed bread goes with pickles."
According to Dong Wenjun, Sina Weibo's director of operations, Weibo users sent a total of 28,977 posts in the first second of Feb 10, the day of the Chinese New Year.
"Saying happy new year on Weibo has become a good custom," Dong was quoted as saying by China National Radio.
For the country's 233 million 3G users, Weixin, a popular smartphone application that allows voice messages and more creatively edited greetings, also became a trend this year for its convenience and low cost.
A survey run by Sootoo.com, a website monitoring the Chinese Internet industry, showed that about one fourth of 7,854 respondents said before the Spring Festival that they would use Weixin to send greetings this year.
However, paying a visit in person and SMS still ranked as the most popular options for New Year greetings, with both choices selected by 73 percent of respondents.
Although people have more ways to express their feelings thanks to development of technology, face-to-face communication is irreplaceable, said Zhong Xin, a professor of communications at Renmin University.
While some Chinese netizens are drafting "strategy guides" to cope with questions from difficult relatives, others are starting an online campaign pledging to leave cell phones behind during family reunion dinners.
More young Chinese are nowadays working and settling down in cities far from home. Beijing had 7.7 million migrant residents as of the end of 2012, and many of them are the only children in their families.
Luigi is the founding Chief Editor of I4U News and brings over 15 years experience in the technology field to the ever evolving and exciting world of gadgets. He started I4U News back in 2000 and evolved it into vibrant technology magazine.
Luigi can be contacted directly at firstname.lastname@example.org. Luigi posts regularly on LuigiMe.com about his experience running I4U.
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